Get More Sales Using the Neuroscience
of Persuasion

James I. Bond

One of America’s leading
behavioral management specialists

James has been featured on

Why so popular as a Keynote Speaker?

He's the first speaker who's changed how thousands of professionals are now selling their ideas and products... easier than they ever thought possible.

Finally—a persuasion process that actually changes behavior.

“I've taken hundreds of marketing and psychology programs, and Brain Glue is the first one that made me rethink every headline, email, and offer I create. The frameworks are simple enough to use immediately, yet powerful enough to transform an entire brand message in minutes. This is required for anyone responsible for selling... anything.”

— Michael R., Brand Strategist & Agency Owner

I help emerging professionals master the neuroscience of persuasion so they can achieve greater wealth and fame much easier than they expected.

As one of America’s leading behavioral management specialists, my talks focus on communication, negotiation, sales, marketing, management, and leadership.

All these became blockbusters of success with the help of a simple technique
I call BRAIN GLUE...

I blow the minds of audiences by showing them a simple way to apply this same technique to everything THEY sell. That's why so many audiences love this talk.

(BTW - This simple technique also helps quotes become memorable!)

About James

James I. Bond is one of America’s leading behavioral management specialists and author of the award-winning book, BRAIN GLUE – that’s uncovered a secret about persuasion that’s blowing people’s minds and changing how thousands of professionals are now selling their ideas and products.

Besides overseeing marketing programs for hundreds of organizations and individuals, for thirteen years he ran one of Southern California’s leading behavioral management firms, working with a who’s who of American business, including Warren Buffett’s team, on his way to becoming the world’s richest person, billionaire Sol Price, founder of Price Club/Costco, heads of major companies, and more.

Today, his talks are motivating thousands of individuals while altering the way they sell their ideas and products, helping them recognize how activating the emotion centers of the brain, where decisions are made, can significantly boost the impact of whoever they are trying to sell or persuade.

James I. Bond is a highly sought after speaker, author, and consultant.

If you are looking for someone to transform and help your emerging professionals,
James I. Bond is the ideal answer for your next event.

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James's Talks

If you are looking for someone to transform and help your emerging professionals, James I. Bond is the ideal answer for your next event.

Persuade Your Way to Success — The Science Behind Persuasion

Great ideas don’t sell themselves — you need the right words structured in the right way. This talk reveals how Brain Glue unlocks the mental triggers that convert attention into action.

You’ll learn why most marketing messages fall flat, how to embed surprise, shock, credibility, and emotional resonance into your copy, and how to reframe offers so they feel obvious to your audience. Expect interactive examples and live rewrites to leave you with immediately usable strategies.

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The Hidden Psychology That Turns Your Ideas Into Blockbusters

Behind every blockbuster brand and viral campaign is a hidden psychological structure that appeals directly to the brain’s “buy” circuitry. In this session, you’ll get a backstage pass into Brain Glue’s system: how small tweaks to naming, phrasing, and emotional triggers can transform ordinary products and pitches into irresistible offers.

You’ll see before-and-after examples, understand why logic fails, and learn the 14 persuasion triggers you can begin applying today. Ideal for marketers, startup founders, or anyone who wants to elevate their influence.

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Why Great Messages Fail — And How to Make Yours Stick

You can have the best product or idea, but if your message doesn’t glue itself to the mind, it dies. In this session, you’ll discover the neuroscience behind “stickiness” — what makes people remember, share, and act. Using Brain Glue’s framework, you’ll learn how to embed emotional triggers that bypass resistance and drive action.

You’ll see case studies of ordinary ideas turned into blockbusters and leave with rewriting formulas you can apply immediately. Ideal for emerging professionals looking to catapult their visibility and influence.

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